joey - moccachocolata

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joey

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My coffee life....

 

Since 1997 I have intensive contact with coffee in all possible ways. (yes, I also use coffee soap)

It started with a fully automatic home use machine, lots of postings in geeky coffee forums, massive testing on family members and friends with self-roasted-self-made-coffee-blends.

 

The kitchen coffee machine soon wasn’t good enough and it had to be a gastronomy espresso machine with heat-exchanger system for several technical reasons. After a while I had different 1 group, 2 group and even 3 group machines in the basement, carefully fragmented, and assembled again, by myself. (As my ex-husband didn’t let me ride my motorbikes anymore, I started tinkering with the old coffee machines.)

 

Including some wise books about coffee, I got lots of knowledge by working and exchanging information with foreign baristas from several Speciality Coffee Shops in the USA, Italy and Germany.


On a trip to Seattle I attended the famous Coffee Fest and joined Workshops and a 3 day business seminar about “how to open a coffee shop”. And after one more year of research that’s what I did.



I opened my first Speciality Coffee Shop in Vienna, the Mocca Club

I opened my first Speciality Coffee Shop in Vienna, the Mocca Club

(in a former Starbucks location!).


I offered about 50 different single origin coffees from all over the world, freshly roasted, for the customer to drink and buy in the shop and the internet.
I loved having guests and spoiled my regulars. Being a barista is a wonderful job and never gets borning. You can raise a smile in any customers face with a perfect and pretty coffee :-D

 


2004 I became as a member of the SCAE

2004 I became as a member of the SCAE

(Speciality coffee association of Europe) and obligated myself now officially to a better coffee world through fostering information and education exchange.


I am Barista Level 1 & 2 and got certified 2008 for Level 3 – the Coffee Master.

 

2006 I also got certified as a SCAE Trainer and founded the Vienna School of Coffee together with our former national SCAE Coordinator Mr. Eggers.

 

I assisted organizing our National Barista Championships, including Barista CS, Latte Art CS, Coffee in good Spirits CS and the Cup Tasting CS (where I also provided the different – and not so different – single origins to be detected by the tasters).

When I did not help at the CS, I competed, but never had much time to train before, but still, it's a lot of fun to meet other baristi friends, freaks, geeks, and get some fine-tuning again...

1st Ibrik-Championship 2009 (with R. Grebien)
2nd Barista Championship 2009
2nd Coffee in Good Spirits Championship 2009
4th European Team Barista Challenge 2008
2nd Coffee in Good Spirits Championship 2007


My interesting coffee-jobs....

My interesting coffee-jobs....

As a Barista and Trainer I worked for different companies as a freelancer and made coffee tastings, presentations, photo shootings, developed recipes, trained their staff and much more. (Nespresso, Philips, Julius Meinl, ING, and others...)

 

As a technique-freak I love “digging deep” into all possibilities of new espresso-machines. So I am sometimes a test-person for coffee machines and other tools.

 

In this coffee world there are different procedures and cultures of making coffee (Espresso, Mocca Pot, Pods, Drip, Brewing,…) and all of them are eligible.

It’s like making fish. You can eat it raw, grill it, bake it, fry it, or just let it dry and chew it…. However one enjoys his fish, it’s legitimate for him/her.

 

Today I am the head of the Julius Meinl Coffee Academy in Vienna.
I am responsible for all seminars, classes and workshops and provide a

Barista Basic Class, Barista Profi Workshop, Latte Art Class, Sensorik Seminar, Coffee Recipes and Test Days for SCAE Barista Level 1 & 2.

Besides that I worked on projects like the worlds biggest Viennese Coffee House, creating a new blend, deciding about what coffee is best for what machine, working out tipps & tricks brochures, and training the staff and customers of Meinl also in the other countries.



As a Barista Trainer...

As a Barista Trainer...

...I want to help everyone to get a better Coffee-Quality with all my knowledge and heart.

Twice I have had the opportunity to learn a lot about coffee processing and cupping at several coffee farms in Brazil.
I saw the hard work and long procedures to get the coffee from the trees into the cup. When you skip all the rest periods on the route, it takes about 30 days to get perfectly roasted coffee. But in 30 seconds most people ruin the black gold and turn it into "some brown water".

I am the connection between the machine, the coffee and the human and help to understand the physics and chemistry of the extraction.



 
My past & my future...

My past & my future...

Before my coffee life I always combined my desires to travel, be creative and help others...

My recent jobs were:

    * Textile Designer, Graphic Designer
    * Flight Attendant Lauda Air
    * Flight Attendant Austrian Airlines
    * Montessori Kindergarden Trainer with Diploma
    * Directing Manager & Art Director of my Advertising Company
    * Managing Director of my Speciality Coffee Shop
   
And in the future future?

My dream is to find a tiny little shop where I can sell my own roasted speciality coffees and hot chocolates, with a little shop roaster, no seats, just a bar, a great espresso machine... and nice friends & regulars.